All In the Family
"They started what they called the HEC, home entertainment centers," explains Pam. "He eventually became one of the largest Magnavox dealers in the country" and well into 1970s, when, "the business climate started to change. You had to carry different lines. He started to branch out into different categories."
True to history, the senior Crane's willingness to evolve has made Ken Crane's Home Entertainment one of the longest-lasting family businesses in the United States, despite the odds, the competition and the latest megastores attempting to run this and other independents out of town.
Pam admits in retrospect, her father's decisions seem logical enough given the path in which the consumer electronics business headed through five decades. "But he wasn't making popular decisions at the time," she says. "We seem to take that for granted."