American Express Launches Digital Payments
American Express Monday became the latest company to jump into mobile payments, announcing a digital payment and commerce platform called Serve.
The platform is multifaceted, including online purchases, person-to-person payments, as well as mobile payments. Ticketmaster is among the launch partners.
“Serve is a new type of payment platform that isn’t tied to a single card or mobile operating system. It’s a flexible, easy to use platform, which from day one brings tremendous assets to the alternative payments space and gives consumers an option to shop on-line and off-line at millions of merchants who accept American Express,” Dan Schulman, the Group President of Enterprise Growth for American Express, said.