An online media company Thursday put out a call for photographs and videos of Apple's soon-to-be-introduced tablet device- therefore drawing the ire of executives in Cupertino. But the response led to speculation that Apple was inadvertently confirming the device's existence in the process.
Valleywag.com, a site associated with Gawker Media, launched a contest called the Valleywag Apple Scavenger Hunt, offering cash prizes for information about the expected device. The Hunt offered $10,000 for a "bona fide" picture of the device, $20,000 for a video, $50,000 for "pictures or video of Steve Jobs holding one," and $100,000 to "let us play with one for an hour."
According to AppleInsider.com, an Apple attorney wrote Valleywag a cease-and-desist letter demanding the site discontinue the offer by 6 p.m. Thursday.