Azione Conference Focuses on Labor as Underutilized Revenue Source
• Kim Michels of Electronic Environments, who created a separate service department that included a salesperson, project manager, designer, lead technicians and technicians. The new department proved so popular that it is currently booked six weeks in advance, he reported.
• Jon Myer of MyerConnex, who spoke of methods his company devised to boost labor efficiency, including: letting techs take their vans home and then drive directly to jobs; offering incentives such as tool gift cards to techs; raising billing for labor by $20 an hour; and paying himself first and "putting it on the team" to bring in the necessary earnings each month.
Next, dealer David Daniels, co-CEO of Xssentials, gave a presentation entitled "How to Succeed in the Changing Product/Services Business Model," in which he emphasized the importance of being innovative in today's competitive CE marketplace.