Bang & Olufsen Opens New Showroom in California
Bang & Olufsen has opened its newest showroom, in Palm Desert, Calif. The location features a new, interactive retail display that emphasizes home automation and audio/video integration.
"Synonymous with Bang & Olufsen's philosophy of providing the ultimate end user experience, we always aim to provide state-of-the-art retail experiences that mirror certain B&O brand values such as impeccable craftsmanship, award-winning design and memorable user interactions," Zean Nielsen, President of Bang & Olufsen America, said as part of the announcement.
"Therefore, we are happy to update the Palm Desert showroom with a new retail store concept that features all the latest B&O product offerings – ranging from our entry level earphones all the way to complete audio and video home integration solutions."