Battery Vendors Mull The Retailers' Charger Pitch
Chargers deserve a sales pitch of their own.
High-drain devices and advanced battery chemistries are redefining the trade-off between the convenience of disposables and the savings delivered by rechargeables. Less of a factor now in the U.S. market than in Europe, environmental issues on disposable batteries may eventually become more of an issue.
Wireless phonescellular and PCScomprise the fastest-growing battery and charger segment, with phone users quick to recognize the benefits. Round cells, now including NiMH, NiCad, some lithium and rechargeable alkalines, are the bigger question mark now in terms of the potential for charger sales. But several manufacturers are addressing this segment, with more expected to in the future.