Best Buy Teams With Dr. Dre
Best Buy has joined forces with rap legend Dr. Dre to introduce a new in-store selection of DJ equipment called Club Beats. Also in partnership with Monster and its "Beats By Dr. Dre" line, Club Beats is launching nationwide, alongside the chain's musical instrument selections.
"Entertainment has long been the heart and soul of Best Buy. Our customers have always looked to us as a resource for music in a variety of formats," Best Buy CEO Brian Dunn said as part of the announcement. "With Club Beats, the latest in sound quality and music technology will be available to all of our customers who want to bring music to life in a fresh way and unleash their inner DJ."
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