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The last couple of years, Best Buy has based its holiday advertising on celebrity endorsements. Two years ago it was Amy Poehler, the following year it was a great of B-listers, including Poehler's former husband, Will Arnett.
This year, Best Buy is going simpler, and eschewing the star power in favor of a message of what they have to offer in store.
The first ad, which began airing in recent days, is titled "Our Best." It touches on price-matching, the company's product assortment and the availability of the Geek Squad.
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- Companies:
- Best Buy
- People:
- Amy Poehler
- Will Arnett
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