Best Buy Launches Toys For Teens Campaign
Best Buy announced Friday the launch of their seventh annual Toys for Teens campaign, with the goal of making the holidays brighter for underprivileged teenagers.
For over 10 years, the retail giant has been a key supporter of the Marine Toys for Tots campaign and in 2001 partnered with them to create the teenage targeted program. The Toys for Teens program has raised more than $3.2 million to benefit underprivileged teenagers around the country.
This year, Best Buy customers are offered more ways to contribute to the cause. With every purchase of any DreamWorks Animation DVD through Dec 8, Paramount Home Entertainment will donate $3 to Toys for Teens. This includes DreamWorks’ newest release, Shrek the Third. In celebration of the movie’s release and the Toys for Teens campaign, Best Buy will host the Shrek character in select stores in Los Angeles. Also, customers who purchase any DreamWorks Animation DVD through Dec 8 will receive a free Shrek activity book.