Best Buy Co. Inc. announced a music service Thursday powered by RealNetworks Inc.’s Rhapsody service and optimized for SanDisk Corp.’s latest digital music players. Starting October 15th, the Best Buy Digital Music Store, based on the newly released Rhapsody 4.0, and Sansa e200R Rhapsody players will become available. The players will come preloaded with 30 hours of music from EMI, SonyBMG, Universal and Warner artists.
The move is designed to rattle the 88 percent share of the digital music download market held by Apple’s iTunes service and the better than 50 percent share of the digital music player market held by their iPod.
Best Buy is offering a free two-month subscription to its new service to anyone who buys the new player (but don’t expect to listen to any of that music after the two months are up unless you subscribe).
David Thomas, CEO at Evident, is an accomplished cybersecurity entrepreneur. He has a history of introducing innovative technologies, establishing them in the market, and driving growth – with each early-stage company emerging as the market leader.