Best Buy’s Anderson “Nervous” About DTV Changeover
A little over a year before analog television signals are turned off, the CEO of America’s largest CE retail chain admits that he is “very nervous” about the transition, especially the enormity of supplying customers with converter boxes.
According to the AP, Best Buy CEO Brad Anderson, while addressing an industry audience at International CES in Las Vegas, called the transition “one of the biggest risks our industry has.” Anderson added that there is “tremendous pressure” on the industry to provide boxes to the approximately 14 million Americans who lack digital or satellite service. Phil Schoonover, the CEO of rival Circuit City, expressed similar sentiments.
The analog signals are scheduled to be turned off in February of 2009.