BG is Now BG Radia
The ribbon loudspeaker technology company BG Corp. announced Tuesday that it has rebranded itself and will now be known as BG Radia. Radia is BG’s line of freestanding, on-wall, and in-wall speakers.
“in our fourteen-year history, our company has gone by many names, from Bohlender-Graebener to Radia to simply BG,” the company’s CEO, Warren Kocmond, said in the announcement. “Though many will still refer to us as BG, and that would be perfectly fine, we felt that formally adding our premium line of Radia to the brand name would help tie it all together.”
The name, which apply to the company’s logo and all legal documents, will “several months” to establishment, the company said.