While it is trendy for major CEOs to travel by corporate jet, Brad flies coach. I will never forget seeing him patiently waiting in the Las Vegas airport, after an International CES (with a full blown cold) to board his plane. And despite being exhausted and sick, he graciously took the time to have coffee with me and discuss current issues in our industry.
Despite his personal star rising to the very top and Best Buy being number one, Brad has never lost his humility. He participates vigorously in industry causes like the Anti Defamation League annual fundraising dinner. He served on the CEA Board of Industry Leaders and on the Waldorf College Board of Regents. Brad agreed to suffer through a one-on-one interview with me at a recent CEO Summit, hosted by CEA. And every two years he served on the CES retailer power panel - becoming the longest serving panel member.
More, he attends conferences outside the consumer electronics industry focusing on big issues in management, in the world and for social causes. At these conferences he openly and generously shares his thoughts on how Best Buy has succeeded. Brad is also a great American patriot. He has studied other systems and countries and he is passionate about this nation and the opportunity it offers.