BrandSource Added $430 Million in New Member Sales
BrandSource said Monday that it added more than $430 million in new member sales since June, performance that the buying group attributed to a variety of new member programs.
“We’re attracting more new members than ever, with this being one of the best member-retention years in our history,” Bob Lawrence, CEO of BrandSource, said as part of the announcement.
“Despite a very rough patch in the economy these past few years, things are looking up economically. We’ve been steadfast in continuing to create and implement the most strategic, bang-for-your-buck member programs out there in order to help our members succeed, and we’re happy to report that it’s working. “We expect that 2014 will be a banner year for the BrandSource organization.”