CE China 2019 Doubles Exhibitors, Sets Sights on Big 2020
CE China, a global IFA event, had an immensely successful 2019 show in Guangzhou, China as 275 exhibitors showcased their latest innovative consumer electronics and home appliance solutions - double the number of exhibitors from the 2018 show. In line with the trends of the industry, the show included segments on virtual and augmented reality as well as on new mobility, including new energy vehicles and autonomous mobility solutions. International brands and retailers from across Asia used the show for networking and collecting feedback from consumers.
Based on their experiences at CE China 2019, many exhibitors already foresee a successful and even greater edition in 2020. Heonjun Ju, Executive Director of Overseas Sales Division of the South Korean brand NUC, said, “CE China is a very well organized show. I am especially impressed by the media coverage. The show certainly has a great potential for future growth and we will be coming back next year for sure.”
Likewise, German company Beurer already plans to expand its presence at CE China 2020. Kaikang Le, Managing Director, explained, “At CE China, we received a lot of feedback from professionals and consumers alike.”
Yinglong Li, Sales Director Retail from Sennheiser in China added, “CE China is an amazing event. Many consumers and business partners came into our booth to touch and test our products. They gave us plenty of feedback. I am sure it will provide us with a lot of benefits for our business.”
In light of the positive feedback, Jens Heithecker, IFA Executive Director and CE China Chairman, concluded, “The successful first presentation of CE China here in Guangzhou lays a great foundation for next year and to grow CE China as part of the IFA family into a major event in the region. This is the result of our rewarding cooperation with the Guangzhou Municipal Government. We are grateful for their tremendous support.”
Dirk Koslowski, IFA Director, stressed the increased interest of retailers from across Asia in CE China and said, “Retailers, for example from India, Japan, South Korea and Taiwan, especially enjoyed the good atmosphere for business talks with exhibitors. There is a strong commitment to return next year.”
In line with this, Chinese retail giant Suning plans to extend the existing strategic partnership with CE China. Jiang Chang, Vice President Intelligent Terminal Company, Suning, said, “We are a very close partner of CE China for four years. Every year, our cooperation has been a great success. A lot of exhibitors and buyers can see Suning’s products at CE China. Through CE China, we can cooperate with other exhibitors and many good products are brought to Suning’s online and offline stores.”
CE China 2019 presented a number of premieres. For the first time, a German Pavilion sponsored by the German Federal Ministry for Economic Affairs and Energy was part of the show. Likewise, CE Summit, organized by IDG, a strategic CE China partner, debuted in Guangzhou. The event also witnessed the global launch of eight new products of Suning’s Biu-line. The newly introduced sections on augmented and virtual reality as well as on new mobility attracted many visitors. Additional highlights included the IFA Retail University and the E-Commerce Forum, where visitors had the opportunity to gain further business insights.
CE China 2020 is scheduled for 24-26 September 2020 in Guangzhou.
IFA Berlin is the world's leading trade show for consumer electronics and home appliances. Powered by Messe Berlin, the recent IFA Berlin 2019 welcomed more than 1,800 exhibitors and 240,000 visitors. Half of those were dedicated trade visitors looking to strengthen their professional networks and conduct business. Guests can expect to find presentations on emerging technologies such as 5G and artificial intelligence along with a diverse range of consumer electronics devices on display, including cutting-edge TV technologies, audio systems, appliances, VR and AR devices, smart home electronics, research equipment and much more. For more information on IFA Berlin 2020, running from September 4-9, 2020 click here.
CE Week is also a global IFA event, and is the premier North American business venue for connecting retail buyers, sellers and manufacturers in consumer technology. CE Week is truly an event for those seeking powerful partnerships to illuminate the path towards high growth in the ever evolving consumer technology industry. Held at the Jacob K. Javits convention center in New York, the 2020 CE Week will run June 10-11, 2020.