Consumerscope: CE Growth Still On Track
While the reverberations of the recession still linger, the overall sate of the economy is so tenuous that any discussion of growth is at both welcome and suspect. This is why data and the veracity of meaningful numbers are so useful and essential.
CE MarketMetrics, CEA's weekly and monthly reports track manufacturer shipments and help us to interpret what's going on in the market as it happens in real time. We also are able to perceive what may happen up to five years from now, armed with our semi-annual industry forecasts.
Having used these sources, along with our robust consumer research and econometric analyses, we are especially suited to describe the state of the industry. For the curious or concerned, let there be no uncertainty: the CE industry is healthy and poised for growth. Led by a handful of mobile devices—most notably tablets, smartphones and e-readers—CEA expects total 2011 CE industry revenues to reach $190.5 billion, a 5.6% increase from 2010.