Consumerscope: E-reader Sales To Double This Year
It has taken less than a year for e-readers to become one of the hottest products on the market.
Almost nobody anticipated the staggering popularity of these devices and the demand they would generate. Not only are they innovative products, but e-readers are also convenient and have the potential to save consumers money. Along with consistent sale of netbooks and smartphones, e-Readers signal an inexorable move toward smaller screen sizes and devices that deliver content anytime, anywhere.
The implications for the industry are obvious. Consumers are eagerly adapting to-and demanding-a combination of convenience and value. Fortunately, the CE industry has consistently anticipated, and in many instances created, a market that emphasizes innovation and technological advancement.