Building New Business
That practice was not lost on Cyber Sound & Security in Scottsdale, Ariz., which recently merged with the IT integration company it had previously used for in-house and external jobs. The merger has allowed Cyber Sound to greatly expand its home and commercial networking business, with those jobs ranging from $5,000 to $25,000. "In most cases, we're starting in the home," said Jason Beatty, the company's vice president of operations. "But most of our home customers are business owners, so that gives us a nice entry into commercial business."
Although it was unheard of a few years ago, many of the home networks installed by high-end specialty dealers are more sophisticated and complicated than some of the small business and other commercial networks they're installing.
"The home networks are becoming much more complicated, with the V-LANs and everything else we're doing," he said.