Shop Talk: Anderson Schoenrock, CEO of ScanDigital.com
"We just started adding video to our company blog two weeks ago. Today, consumers are looking for and starting to expect a higher level of involvement with companies. They want to know it's a real place with real people. The benefit of being open with customers far outweighs the danger of a competitor figuring out how you do something."
-Anderson Schoenrock, CEO of ScanDigital.com