Certified Sounds is an upscale specialist car electronics retailer on the Island of Maui in Hawaii. President and Founder, Derek Pace, is moving forward with long-term goals to expand and grow the company including a brand new, purpose-built facility and hiring a new GM to lead day-to-day operations.
Maui and all the Hawaiian Islands are well-known for outrageous real estate prices, something that can challenge the growth of any small business. “We purchased in 2015 after seeking a site for several years that would accommodate the facility we wanted to build from the ground up and still be accessible to the commuter traffic that frequents our area of the island. We finally found an ideal location and will be breaking ground soon. In all we’re investing over 1 million dollars” explained Pace.
In the new facility, which will be about triple the current size of his 2700 square foot location, Pace plans to outfit the location with innovative display and work areas for his already successful automotive electronics business. “We will construct a client-friendly showroom that’s reminiscent of an Apple store as well as a completely new custom wood shop, metal fab shop and upholstery room that’ll help us execute product demonstrations and more efficient labor utilization” says Pace. Certified Sounds does a great car audio business and will continue to grow the safety and driver assist categories for their client base. “Introducing new technologies with real-world demonstration capability will always be a priority for our clients’ awareness and experience” concluded Pace, whose CTA involvement in the Board of Industry Leaders (BIL) sparked the idea to broaden the store’s clientele reach.