Out With the Old, In With the New
Toshiba’s vice president of marketing Scott Ramirez introduced 20 new models and five new product series, all available within the next few months. All new models will include DynaLight dynamic backlight control and ClearFrame 120Hz processing, Ramirez said, adding that the REGZA-branded products will include the fourth generation of PixelPure 14-bit processing and a Gaming Mode that reduces the video signal lag time. The company is also expanding their thin bezel and super narrow bezel models.
While Sharp introduced a number of new LCD TVs, the big news was the creation of AQUOS Net, a free Internet feature that allows users to receive Web-based services directly on their compatible AQUOS TVs. One of the most practical applications of the service is that it allows for better customer support, trouble-shooting and TV set-up, including remote adjustments, according to the company. For users who don’t have their Internet router near their television, Sharp is offering a powerline networking kit.
Among the company’s new TV announcements were the 1080p 52-inch 52SE94U ($4,199) and 65-inch LC-65SE94U ($10,999), which feature 27,000:1 dynamic contrast ratio, 120Hz processing, 10-bit ASV panels AQUOS Net, HDMI 1.3 and RS-232.