Circuit City Sees Rise in Customer Satisfaction
Circuit City had some good news Monday, when its score in a survey tracking customer-service satisfaction rose for the first time in four years.
According to the Richmond Times-Dispatch, the retail chain’s hometown newspaper, the University of Michigan’s American Customer Satisfaction Index found that Circuit City posted an increase of 3 percentage points for the fourth quarter of last year, reaching 71 (out of a possible 100.) Rival Best Buy, meanwhile, posted a score of 74, a drop of 2.6 points from last year.
The retail industry has an average score of 74.9 in the survey; Circuit City hit an all-time low of 69 a year ago.