CompUSA and Samsung Create 'Geek's Dream' in Miami
By Janet Pinkerton
MIAMI, Fla.—At one point early Saturday, July 21, the CompUSA Dadeland here was something of a convergence mosh pit: a happy crush of about a dozen Samsung executives, nearly as many CompUSA executives and employees, a handful of photographers, and the lucky winner of the day's drawing for a one of Samsung's 15.1-inch TFT LCD monitors. All this to celebrate the launch of Samsung's convergence-oriented store-in-store display inside CompUSA six Miami stores.
Smiles and applause all around, then the CompUSA and Samsung executives settled in for a last round of questions before departing for golf games and flights home. A golf game brainstorm the previous Friday set another project in motion: The installation of the Samsung display in CompUSA's flagship store in Manhattan, due in about three weeks.