Consumer Confidence at Lowest Level Since 2009
According to CEA indexes, consumer confidence toward technology spending dropped to the lowest level since 2009. Sentiment toward the overall economy, on the other hand, remained about the same as August of this year. The CEA Index of Consumer Technology Expectations decreased by 6.5 points in September to 80.7 points.
Shawn DuBravac, CEA's chief economist and senior director of research, said in a press release:
"Despite key product launches this month, broad consumer appetite for tech showed signs of waning in CEA's most recent sentiment readings. Given some broader economic uncertainties and a generally poor back-to-school spending period, consumers might be holding back on tech purchases."