CEA: Confidence Mixed Again
The Consumer Electronics Association's monthly measure of consumer confidence was once again mixed for August, with confidence in technology rising 4.6 points but overall economic confidence dropping to its lowest level of the year.
The CEA Index of Consumer Technology Spending (ICTE) reached 84.4, its highest level since January, while the CEA Index of Consumer Expectations (ICE) dropped to its lowest level since August 2010.
"Consumers continue to show interest in spending on technology despite an uncertain economic outlook,” Shawn DuBravac, CEA’s chief economist and director of research, said as part of the announcement. “As consumers pull back spending in other categories, technology continues to benefit.”