The Social Network: College Grads Have Much to Offer
With the unemployment rate for college graduates reaching 15 percent, one of the highest in a decade, the thought of looking for a job is a sobering experience for any recent grad.
Given the assets young people bring to companies, such as consumer electronics retailers, that number should be much lower. Young adults graduate each year with more relevant skills—especially when it comes to new technologies and consumer psychology—than most of their predecessors and many of your current employees. Another asset of these future leaders is that they have reasonable wage expectations, given the state of the economy and job market. These young adults can provide your company with valuable insights into current trends and issues.
If you have a goal of hiring recent college grads, you might want to team up with colleges and universities with a curriculum that matches the foundation, culture and business model of your company. Colleges are also starting to be more proactive in offering training and education that better fits within today's business environment. Business schools are focusing on ethics, leadership, strategic thinking and teamwork, along with the fundamentals of accounting and finance, global issues and the importance of working under rigorous deadlines. Liberal arts schools are focusing on the all-encompassing degree that produces an independent, well-rounded individual who understands the importance of multitasking and the principles of entrepreneurship.