Cowboy Maloney’s: DISHnet Will Draw New Customers
John Maloney of Cowboy Maloney's Electric City believes the new DISHnet broadband service - aimed at underserved and rural consumers - that he and his brothers launched this week at their Jackson, Miss., retailer will help draw new customers.
Cowboy Maloney's recently dropped DirectTV to bring on DISH Network satellite TVand the broadband service. The decision, John Maloney said, was based on the lower entry price point for DISH Network ($19.99) and his company's relationship with DISH CEO Joe Clayton. In the past, Clayton had used the retailer to launch Sirius and DirectTV in the U.S..
"Joe's a great marketer and he's done so much for Cowboy Maloney's," Maloney said. "He understands us and what the independent dealers need to do to get the job done."