dCS Launches Legendary Engineers Award Program at AES
High-resolution audio digital-to-analog converter manufacturer dCS took the occasion of the 147th Audio Engineering Society (AES) Convention in New York City Oct. 16 to present the first award in its newly launched dCS Legends Award Program to engineer Bob Ludwig of Gateway Mastering, whose work in mastering has spanned virtually every music genre, including such well-known recordings as Babel, Beyonce (surround mix), Brothers In Arms, The Layla Sessions, Morning Phase and Random Access Memories. Ludwig was cited for his “outstanding talents and his passionate pursuit of the latest recording technologies.”
The award was the first in a series that will be bestowed to a string of legendary engineers over the course of a 12-month campaign. According to dCS, the award was conceived to acknowledge the outstanding efforts of an elite group of recording, mixing and mastering engineers who have strived throughout their careers to deliver the finest music experience possible. The award also underscores the growing trend towards ‘studio quality’ high-resolution download and streaming services for music enthusiasts.
Marc Finer, principal of Communication Research and organizer of the reception event, noted how this program dovetails with the industry focus over the last six years on high-resolution audio, citing the number of “leading electronics manufacturers, music labels and trade associations who are pro-actively engaged in its promotion.” He also alluded to the launch in September of the Amazon Music HD service, offering CD and high-resolution uncompressed lossless streaming music delivery, as underscoring the importance of industry support for high-resolution audio.
“This isn’t about hardware; this is about music and storytelling,” Finer added.
David Steven, managing director of dCS, stated: “Our mission is to continually develop products that bring listeners closer to the music that the artist, producer and engineer intended. We are pleased to join with the Recording Academy Producers & Engineers Wing today in presenting the initial dCS Legends Award to renowned mastering engineer Bob Ludwig.”
In addition to Bob Ludwig, during the coming year, the dCS Legends Award will celebrate other recording industry icons for their achievements. Upcoming recipients include Chuck Ainlay, Ed Cherney, Tony Faulkner, Frank Filipetti, James Guthrie, Leslie Ann Jones, George Massenburg, John Newton, Elliot Scheiner, Al Schmitt and Mark Wilder. All of these recipients will receive a limited edition, commemorative version of dCS’ acclaimed Bartók Headphone DAC (Digital Audio Converter). And each engineer’s story will be told as part of a year-long global campaign that encompasses a number of potential elements, including both consumer and trade advertising, as well as dealer materials and event signage that highlights album artwork from their award-winning titles. Additionally, the campaign will feature interviews of these dCS Legends Award recipients, which will be available - along with select music clips from their recordings – on a variety of podcasts, websites and social media.