Audio Enters a New Era
It may be impossible to make long-term predictions, but the health of the home audio industry seems likely to remain solid for the foreseeable future. For a variety of reasons, attention is shifting to sound quality, and consumers want to maximize the possibilities of quality audio to complement the enhanced video content.
The message for dealers is optimistic and urgent: Now is the time to take advantage of this renaissance of sound and to equip consumers with crucial information. It is a powerful incentive to truthfully explain to a customer that for a fraction of the price it costs to upgrade their video, they can radically improve how they hear it.
Even for the younger, more itinerant consumers, better quality headphones are an obvious upgrade.