Dealerscope 2019 40 Under 40: Elise Michele Gettler, HiDEF Lifestyle
For a look at the rest of the 2019 40 Under 40 honorees, be sure to check out our 40 Under 40 homepage.
Name: Elise Michele Gettler
Job Title: Content Manager
Company: HiDEF Lifestyle
Years in the Industry: 2
Major Accomplishments that you’re proud of: Accomplishments include successfully managing several marketplaces, analyzing statistics to improve sales, and consistently creating remarkable listings that best display our product. I'm most proud of learning the integration process between several platforms that essentially gave our company opportunity to grow. I also have been very successful at locating problems and providing solutions that saved the company money during those integrations.
But all of my accomplishments wouldn't be achievable if it weren't for the help of my amazing team.
What do you like best about your job?: It's always changing and evolving. Everyday is a new adventure and I get to experience it with some of the best people in the industry.
What do you like least about your job?: I dislike when a scenario does not go according to plan, especially if it is something I cannot control.
Favorite hobby: I love Sudoku puzzles and reading books.
Last book you read: Leaders Eat Last by Simon Sinek
Who is your hero and why?: My mother is my hero because she is a strong, independent woman who taught me good morals and work ethics that have helped shape my career.
Favorite consumer tech device: LG Wallpaper TV because it creates the effect as if the TV were apart of the wall and the sound is great!
What you’d be doing if you weren’t in tech: I would be working in an ecommerce or marketing department.
What’s the biggest problem the industry faces today, and how would you fix it?: I believe the biggest obstacle within the industry is being able to keep up with the advancement of technology and the cost of doing so. Strategic partnerships is a way to keep that overall cost down while still continuing to innovate together.
What’s your outlook for the CE industry for the next five years?: The CE industry will continue to thrive due to the innovation of technology. As technology advances consumers will want the newest, latest products with the most advanced features.