Dealerscope 2019 40 Under 40: Matt Murray, AVPro Global Holdings
For a look at the rest of the 2019 40 Under 40 honorees, be sure to check out our 40 Under 40 homepage.
Name: Matt Murray
Job Title: Co-owner and CTO
Company: AVPro Global Holdings
Years in the Industry: 8
Major Accomplishments that you’re proud of: Introduced the first HDMI matrix switch supporting 18Gbps and Test Generator/Analyzer for field use.
Established Contribution Role with HDBaseT to develop cutting edge video distribution Co-Chair of a CEA Work-Group making specifications for HDMI 2.0 system testing. International ISF Instructor, educating on video quality standards. Worked in an advisory role with ANSI to develop PISCR.
Established full integration of our structure from start to finish. Our company owns our own R&D, SMT, Assembly, Sales, Marketing, Logistics and Support processes. This allows us to be faster to market and in control of our destiny.
Developed and manage a Universal Technical Support structure that changes the idea of what tech support should be by focusing of the success of a system, not a product.
What do you like best about your job?: I love being on the front end of AV Technology and specifying/developing new technologies.
Working directly with silicon companies to improve potential product offerings for ALL manufacturers in the segment. Traveling the world and gaining new professional and life experience. Making relationships with other industry leaders and meeting people from all over the world.
At the end of the day we are in the entertainment industry! It is a lot of fun to see how content is made and them figure out how to reproduce it without impacting it!
What do you like least about your job?: As an Owner - I can't say there is anything I dislike - However, entrepreneurship is very challenging and taxing at times, but it is the most rewarding thing you can ever do!
Favorite hobby: Aside from my excitement for technology, I love to fish, travel and be around family & friends. Some would say my hobby is my work!
Last book you read: I read a lot of self-help leadership books, but most of the time I will read specification documents. The last one I read was the 500 page spec for HDMI 2.1.
Who is your hero and why?: I have two - My mother and father. I was raised to always want more and led to believe that if I left my comfort zone regularly it will equal success. I have seen them work hard my entire life, and even to this day. They are the other 2 Co-Owners of AVPro Global Hldgs, and I can honestly say if we were not all working together off each-others strengths, I don't thing we have gotten here this quickly, or ever!
Favorite consumer tech device: Anything using OLED technology! As a video quality enthusiast, this has REALLY changed the game and makes HDR Video sing loudly!
What you’d be doing if you weren’t in tech: I have been in electronics in some way, shape or form since my first job at Radio Shack when I was 14 (With a couple of fast food side jobs!). So I don't know anything different. I would say, by the beach selling funny T-Shirts!
What’s the biggest problem the industry faces today, and how would you fix it?: There is a lot of misinformation creating confusion for installers. Many are using misleading or omissive communication, and as signal distribution gets more complicated and challenging, it is more important than ever that the people in the field know how things work. One thing we do is offer training that is not designed to sell our company, but instead train technicians on how the HDMI system works as well as how to understand the issues. We are working with CEDIA, AVIXA and others to try to bring more training to the world.
What’s your outlook for the CE industry for the next five years?: Obviously saving any major economic meltdowns, the CE industry has no place to go but up. As demand for smart-homes and technology increases, so does demand for professional individuals available to implement it. I hear the DIY argument a lot, but the reality as I see it is there will always be DIY types, but that is a small segment. Think of the home-building industry, you used to go to a Sears catalog and buy a kit to build your own house - they were cookie cutter and no more difficult than following instructions from IKEA. As demand for more complex floor plans and creature comforts grew, an entire industry of homebuilders was spawned. The custom CE industry is at the beginning of this idea. Take Best Buy for example, no one thought they could keep up with online TV sales, and once consumers tried buying online based on what little they knew, the awe and wonder fell away and people came back to BBY. Now they sell more TV's than ever. So, while I think there can be times where custom can dip, it will just come back out ever stronger and bigger!