Digital Media Presents More Speed, More Options
35mm film is 35mm film, whether it was made by Kodak, Fuji or Agfa. But the matter is not so simple for digital photography. There are a ton of options. SmartMedia, CompactFlash and MultiMedia Cards are pretty common throughout the digital media market, but, as if there weren't enough already, formats such as Memory Stick, Secure Digital (SD) cards and on-the-horizon optical formats are trying to throw even more choices—no matter how confusing—into the mix.
Speeding things up at Photokina in Cologne, Germany, Lexar Media, Inc. announced the availability of 10x and 12x speed Type I CompactFlash cards in 256MB and 320MB capacities. At prices such as $849 and $999 for 256MB cards with speeds of 10x and 12x, respectively, and $1,099 and $1,299 for 320MB cards with speeds of 10x and 12x, respectively, Lexar is marketing the high-speed media to professional photographers through camera and high-end electronics dealers, as well as its online store.
Also at Photokina, SanDisk introduced, in partnership with United Kingdom-based Photo-Me International (PMI), a new kiosk system branded by SanDisk. Through this joint venture, being called Digital Portal Inc. (DPI), both companies will offer consumers the ability to upload digital images from CompactFlash, SmartMedia, MultiMedia Cards and SD cards or upload images from a home PC via the Internet through photographic portal partner companies.