DS Index: CE Retail Confidence Continues its Climb Heading into November
Good news keeps rolling in for the consumer electronics retail community by way of the monthly Dealerscope CE Retail Confidence Index. The latest analysis of the CE retail community found that, heading into November, the DS Index continued its sharp climb. CE retailers reported a monthly confidence score of 185.53, up more than 8 points from October. Since the DS Index bottomed out in September, the industry has seen its confidence level rise nearly 20 points in a two month span.
The November DS Index score is particularly important to keep an eye on because it helps us gauge the confidence of CE retailers as they prepare for the ever-important holiday shopping season. Later this month, the industry will begin a several-week-long stretch of major sales and high-volume sales as consumers scour stores and the Internet for the best deals for others and for themselves.
November also presents a unique opportunity for the DS Index as this is the first month that we can look at year-over-year data. To that end, the November 2017 score rose nearly enough to match last year’s score during the same period (189.495). We’ll continue exploring the year-over-year aspect of the survey below and moving forward.