E-Commmerce Video - Caught in the 'Net
When Thomson Consumer Electronics launched RCA.com in October some retailers cried foul.
The site, which features about 100 RCA products, including the Lyra MP3 player, DVD players, camcorders and some accessories, sells directly to consumers.
It also has a dealer locator and on-line versions of product manuals and product specifications."RCA.com is a destination site designed to provide a vast amount of information on RCA brand products," said Greg Bosler, vice president of Thomson Direct.