Buying Direct or from a Distributor: Striking the Perfect Balance
In close to 40 years in business, I found there were basically three categories for me: 1) Stuff I understood; 2) Stuff I did not understand; and 3) Stuff that fell in the middle.
One of those things that always fell in the middle for me was a retailer’s comment that “Oh, I never buy from a distributor. I only buy direct from the manufacturer.”
Believe me, as a manufacturer for most of those 40 years, I could handle that kind of attitude. And I will go as far as to admit that from a selfish standpoint, there may have even been times where I encouraged that consideration. Even though I never could really completely agree with it.