Electronic Entertainment Expo 2001
By Markkus Rovito
Video games could be more popular than movies in two years. That is if an estimate cited by the Interactive Digital Software Association (ISDA) that predicts revenue of all computer and console video games will reach $16.9 billion in 2003 comes true. That sum far exceeds estimates of total US movie tickets sales for the same year.
If this prediction seems far fetched, current studies that say 96 million Americans play video games are still rather impressive. And with a new wave of exciting game consoles already beginning to hit stores, video games could be the saviour of 2001 in electronics retail. The hype surrounding the next-generation 128-bit video games consoles from Nintendo, Microsoft and Sony at the ISDA's Electronic Entertainment Expo (E3) would certainly suggest it. Although wireless and online gaming grabbed their share of attention as well, the rat race in development between the big three console makers dominated the show.