Expert Predicts Death of Radio As We Know It
The radio world we now know, consisting of AM and FM frequencies, will be a thing of the past within two decades- according to the publisher of one of the industry’s leading publications.
In an address to the National Association of Broadcasters that was reported by the Charlotte Observer, Michael Harrison, publisher of Talkers magazine, warned his audience that various competing technologies will make what the radio industry offers obsolete within 20 years. Harrison mentioned the Internet, Wi-Fi, cell phones, and other diversions, while also accusing broadcasters of being “in denial” that the industry faced such peril.
Harrison also predicted that while talk radio will likely continue to flourish indefinitely, he sees music falling by the wayside more quickly.