FLO Launches Personal TV, Audiovox Puts Dealers in Driver Seat
FLO TV introduced its Personal Television - a $259 portable device that delivers live, mobile TV - during a media reception Thursday in New York City. Several of Audiovox's top executives also attended the event, throwing their support behind the FLO TV Auto Entertainment service, which they say will drive the sale of new in-vehicle video hardware and installation services.
"If you look at the mobile industry as a whole, it (the FLO TV in-car video solution) provides value to every segment," said Tom Malone, president of Audiovox Electronics Corporation.
The solution, he added, will provide an "anchor" for CE retailers with dedicated 12-volt and mobile electronics departments, and a "lifeline" to 12-volt retailers and custom installers looking for a product differentiator that will appeal to a variety of consumers.