Fox Sports Exec Talks 3D TV
While one of the most powerful men in sports broadcasting is preparing to broadcast a major sporting event in 3D, he says manufacturers must play their part to bring about mass support of the technology.
In an interview with the Hollywood Reporter, Fox Sports Television Group chairman/CEO David Hill announced that Fox will broadcast the championship game of college football, known as the BCS Championship, both live at International CES and in select movie theaters. The game, which is being played in Miami Jan. 8, coincides with the first full day of CES.
But Hill also warned that he doesn't expect widespread adoption of 3D in people's homes until "manufacturers of the sets that are making money [subsidize us] with every piece of equipment that we have to buy." This did not happen, Hill told the paper, when HD was adopted by the networks.