Friday in CE: Samsung Breaking Away From Copycat Apple Tactics Finally Paying Off
Although Samsung may never admit it they have copied off of Apple's designs, a long list of running lawsuits says otherwise. But even the everyday consumer will notice a lot of similarities between the two different brands. And maybe on a bigger scale, a lot of companies were rearranging the same few ingredients to try and make new products, giving the CE world something of a Taco Bell menu of smartphones.
However, these days it doesn't feel quite as cut and dry. In fact, for the first time, it feels like Samsung is genuinely interested in creating a stand-out product. Not to imply that some of Apple's courageous moves aren't paying off, but Samsung is taking a gamble on their own moves and it is paying off.
Hot on the heels of the Samsung Galaxy S9, industry experts are already digging through every new piece of information that they can grab to compare the new flagship to the likes of Apple and Google. What DisplayMate's Dr. Raymond Soneira found was that Samsung's Galaxy S9's AMOLED panel has not only passed all their test but is the current reigning AMOLED champion.