“Our success developing memory card solutions with the leading global handset manufacturers, combined with India’s large and growing base of mobile phone users who rely on their phones as their primary communication and multi-media device, makes our entry into India very well timed,” said Greg Rhine, SanDisk’s senior vice president of worldwide sales. “And while the retail channels are still largely defined by smaller shops, we are seeing the emergence of shopping malls and franchised storefronts that make it possible for us to reach even more customers as India’s consumer market continues to expand.”
Rhine added that SanDisk envisions strong growth in sales of digital cameras, mobile phones with memory card slots, USB flash drives and MP3 digital audio players over the next several years in the country.
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