FutureVision’s Day-One Visionaries: Carroll, Thompson, Stone
The inaugural FutureVision Conference’s first day in Sonoma Tuesday was a forum for three visionaries – futurist Jim Carroll, ShopRunner CEO and former Yahoo and PayPal executive Scott Thompson, and Twitter co-founder Biz Stone – to present their views of how technology has shaped and will continue to shape the retail industry, the consumer and the content that is delivered to that consumer. Some of the comments were colored by anecdotes from the speakers’ personal experiences.
Jim Carroll’s presentation
Carroll spoke about consumer technology’s “furious rate of change.” He cited statistics to the effect that 65 percent of preschool children today will work in a career that does not exist today, and that half of what they learn in science will be obsolete by the time they graduate. These realities pose a challenge to CE product-production and marketing cycles as never before, he said. “Sixty percent of Apple’s revenue comes from products that didn’t exist four years ago,” he said, to drive home the point. Crucial to survival in this new normal, he said, is flexibility, and the ability to react to fast-paced change – to the “fast future,” as he phrased it.
Furthermore, he said, “the consumer is increasingly in control. The control of the speed of innovation is shifting from individual industries to technology companies. You need to turn those trends into opportunities and redefine the future.”