Signs of the Times
Merchandise tagging must be consistent and professional. Include a few key product benefits—not features—on the tags. The customer may not know what “7.1 Dolby Digital” is but they’ll relate to “theater-quality sound.”
Price tags should be uniform; if you’re having an event, incorporate it into your tags. The effort to re-tag everything will add credibility to your promotion.
Print sales tags on your computer. Handwritten tags look dated and open the door to price negotiation. Printed tags look professional and the price doesn’t appear as a starting point for haggling customers.