HD Radio Reaches 1,500th Station; Has Deal With Ford
It’s quite a big week for iBiquity Digital Corp.’s HD Radio. Earlier this week, it reached its 1,500th station, and Wednesday, iBiquity reached a deal with Ford Motor Company to make HD Radio available in most 2008 model cars.
When the rock station WROV-FM in Roanoke, Va. added HD Radio, it became the 1,500th station nationwide to do so. WROV is one of 500 stations to add HD Radio in the last year. HD Radio, in addition to providing clearer and crisper sound, allows broadcast of multiple channels of programming.
The deal between HD Radio and Ford means that HD Radio will be available as an option in virtually all of its model-year 2008 cars, under the Rod, Lincoln and Mercury brands. In addition, HD Radio is available in BMW, Hyundai, Jaguar, and MINI Cooper cars.