Home Director for Builders
Sears' Latest Networking Bid
By Janet Pinkerton
This month or the next, Sears Roebuck and Co.'s Appliance Select Builders Centers in Denver and Atlanta will begin selling Home Director structured wiring network options in addition to Kenmore appliances.
The program, an extension of Sears commercial sales business, is the beachhead for Sears' ambitious plans to bring the "Sears Connected Home" to the U.S. consumer, starting first with the new home buyer.