HomeSmart Completes Conversions
HomeSmart and Aaron's, Inc., announced that their conversions of 29 stores to the HomeSmart concept are now complete. The stores were previously Crusader Rent to Own locations.
The HomeSmart concept, now with 56 stores since its launch last year, is described by the company as "a retailer specializing in affordable and flexible rental purchase options for furniture, appliances, and electronics." The stores are located throughout the South and Southwest, in South Carolina, North Carolina, Georgia, Tennessee, Florida, Virginia, Mississippi, Louisiana, Texas and New Mexico.
"Early results are positive and growth prospects are excellent for HOMESMART," Ken Butler, Aaron's chief operating officer, said as part of the announcement. "Opening multiple stores a month despite the tough economy demonstrates the need for flexible, affordable rental payment options on home products used in our everyday lives. Synonymous with our Aaron's brand, we never conduct a customer credit check."