Guerilla Retailing: How Main Street Must Respond to Wall Street
No matter where you live or conduct business, it’s difficult to ignore the news about the country’s deepening financial crisis. Even if you’re not in the business of subprime loans, derivatives and wildly risky investments, you’re an unwitting victim.
Consumer confidence continues to fall as prices on staples rise and updates on the country’s economic meltdown continually flash across our TVs, computer screens and cell phones.
It’s enough to bring anyone down. But there is still plenty you can do to ensure your business not only survives but grows during these troubling times.