How Wireless Tech Can Raise Your Profit Potential By $1,000 per Household
Frank owns several imaging retail stores. He’s survived the film and development bust and now faces the challenge of finding a way to offset economic pressures, falling margins and an increasing cost of doing business. At a conference last year, he met Shelly, a fellow imaging entrepreneur who told him to build his business plan around marketing to the sales potential of each household. She told him that adding wireless to his mix would add over $1,000 in household profit potential to his current imaging-only business and that her profit shot up by over $100K last year due mostly to selling cellular.
Shelley asked, “Have you ever wondered why there are 15 times more of cellular retail stores vs. imaging retail stores in the USA?” She then asked if he had a cell phone.
“Of course, doesn’t everyone?” replied Frank.