IFA, NAPCO Media Bring CE Week 2018 to NYC’s Javits Center
As CE Week 2018 begins preparations for its 11th year servicing the consumer technology community, show organizers and exhibitors are going to have a lot more space to work with. IFA, organizers of the largest consumer tech and home appliance show in Europe, and NAPCO Media announced on Thursday that their new business entity, CT Lab Global Media, has reached an agreement with the Jacob K. Javits Convention Center in New York City, to move CE Week 2018 into the top-tier conference venue.
CE Week exhibits will run from June 20-21, 2018.
In a statement, CT Lab Global Media—the parent company of Dealerscope—said the move represents a pivot in emphasis for CE Week that will make the show more consistent with IFA’s longstanding mission as a world-renowned producer of buyers’ events. With that mission in mind, CE Week 2018 will represent a transition from a predominantly media-oriented show with a retailer presence to one that caters to the CE retail and distribution channels. And, of course, the media (Dealerscope included) will continue to play a significant role in promoting the show and all major product announcements made at the Javits Center this coming June.