IFA Virtual Market Place Explainer for CE Week 2019 Exhibitors
Earlier this year, IFA confirmed that it will open up its powerful Virtual Market Place platform for exhibitors at CE Week 2019. This tool will give exhibitors the opportunity to showcase their products and services on an ecommerce-like platform that allows them to network with hundreds of thousands of trade visitors and media who access the market place each year.
“The Virtual Market Place has become an essential online tool for the events of Messe Berlin, which we have been continuously developing since 2002 according to the needs of our customers,” Jana Dewitz, Marketing Director for Messe Berlin, the organizers of IFA, told Dealerscope. “In the Virtual Market Place, our exhibitors can present their products throughout the year under the brand of their trade show and make business contacts. And with such sustained success over the past 16 years with IFA we very much look forward to making this powerful platform accessible to CE Week exhibitors this year.”